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Nykaa E-Retail

//Nykaa E-Retail
Nykaa E-Retail2019-01-17T10:45:59+00:00

Project Description

Enhancement of a Beauty Retail Platform

Customer: Nykaa E-Retail
Country: India
Industry: Retail
Platform: Mobile and Web
Website: www.nykaa.com
Customer Profile: Nykaa is India’s leading multi-brand beauty retailer for cosmetic and wellness products.

Challenges
Nykaa wanted to improve customer engagement and conversion rate through its BeautyBook blog and shoppable videos.

Solution
Nykaa TV, a video streaming module was built within the app that allows customers to add products to bag in real time (while watching the video). Nykaa Network, a Q/A user community was developed to allow users to chat with beauty experts, ask and answer beauty related questions. BeautyBook blog, which was built on WordPress V3 was upgraded to V4.5, along with better storage space management, security enhancement, and performance improvement.

Technology Stack
Backend: Laravel, Elasticsearch, Mongodb, MYSQL
Frontend: Java, Swift, WordPress

Company: Daffodil Software

$25-$49
250-999
1999
United States, Grandville

CONTACT INFORMATION

Email Us
info@daffodilsw.com
2885, Sanford Ave SW #28585, Grandville, MI 49418 USA
+1 201 984 1549
DLF Silokhera SEZ, Sector 30, NH 8, Gurugram, Haryana - 122001, India
+91 124 663 0100
Level 2, 98 Carlton Gore Rd Auckland 1023, New Zealand
+1 201 984 1549

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