Isurus Market Research and Consulting
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Isurus Market Research and Consulting Overview
Contact
Phone: 617.844.1344
Country: United States
City: Lawrence
Address: 354 Merrimack Street, Suite 345
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$10,000 +
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2 - 9
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Undisclosed / hr
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Founded 2000
Isurus provides strategic market research to clients in B2B and technology sectors. We help clients:
- Understand Markets & Buyers (Jobs to Be Done; Buyer Criteria; Personas; Decision Journeys; Segmentation)
- Size Market Opportunities (TAM, Market Requirements; Competitive Landscape)
- Evaluate Competitors (Market Scanning; Competitor Profiling; Win/Loss Analysis; Brand Perception Research)
- Manage Branding and Communications (Brand Management; Messaging; Brand Tracking)
- Configure Offerings (Bundling; Pricing)
- Improve Customer Experience (Churn Analysis; Loyalty and Retention; Voice of Customer; Net Promoter)
Clients choose Isurus when their research needs require a B2B focus, strategic insights and a senior project team. We’ve conducted over 600 engagements with B2B clients in enterprise and SMB markets across diverse sectors and interviewed thousands of B2B buyers across a range of industries and job functions. Our toolbox includes qualitative, quantitative and secondary research tools. Isurus tailors the approach for each engagement to fit the client’s informational needs, budget and timeline.
Isurus Market Research & Consulting — Custom Market Research for Business-to-Business
We deliver research-based insights to help companies excel in B2B markets in competitive business-to-business sectors such as Business Software, Healthcare, Financial Services, Education and Manufacturing, vendors must navigate complex buying processes, fight with competitors for limited opportunities, and overcome the inertia that locks prospects into the status quo.
Services of Isurus Market Research and Consulting
Market Research Focus
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Data Analysis
20% -
Data Reporting
20% -
Interviews
20% -
Market Analysis
20%
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