Top Pay Per Click Companies
Best PPC Marketing Agencies in 2022
Nascenture is a leading software development company that provides results-oriented, efficient, and high-quality software development services to clients worldwide.
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$10,000 +
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10 - 49
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< $25 / hr
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IN, Landran
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Next Big Technology (NBT) is a Top Web and App Development Company since 2009. Next Big Technology always aims at infusion of latest technologies for the development of Websites and Mobile Applications. As a Best Web and Mobile Applications Development Company, we know how a Website and Mobile App can take off with proper Idea, Design, and implementation!
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$1,000 +
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50 - 249
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$25 - $49 / hr
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IN, Ajaipura
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We use proven profit-generating digital marketing strategies to unlock the perfect combination of WordPress website design, advertising, and marketing automation services for your business. The best part… we don’t ask you what you want… we tell you what you need (since we’re the experts and all).
Social Xccess is a marketing company based in Frisco, Texas, and has been effectively helping businesses around the United States improve their marketing and advertising strategies since 2015.
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$10,000 +
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10 - 49
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$100 - $149 / hr
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US, Frisco
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Strengthened by a team of more than 1,500 professionals, we provide a full range of business process outsourcing services and solutions, including e-commerce catalog management, e-publishing, data entry and management, e-commerce development, CMS, mobile app development, photo editing, content writing, Internet Marketing and special hiring solutions.
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$1,000 +
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1,000 - 9,999
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< $25 / hr
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IN, New Delhi
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Having experience of more then 7 years in the field of email marketing companies and other digital services “The Brand Chapter” has served more then 200 clients across the globe. We are the leading digital marketing agency in Jaipur a very famous city in India. Serving business owner to boost their business and helping them to get more leads or sales for their product our services.
Having experience of more then 7 years in the field of digital marketing “The Brand Chapter” has served more then 200 clients across the globe. We are the leading digital marketing agency in Jaipur a very famous city in India. Serving business owner to boost their business and helping them to get more leads or sales for their product our services.
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$1,000 +
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10 - 49
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< $25 / hr
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IN, Jaitpur
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WPWeb Infotech clients choose us because of our experience and expertise in web development and our availability according to their time zone. We have a talented multidisciplinary team that can consistently deliver projects on time. Our desire to establish long-term relationships with our clients is what drives us to develop high-quality custom solutions.
Our experts take a creative and hands-on approach to creating technologies. Through a collaborative roadmap, our team is constantly looking for ways to improve operations using the latest technologies. We work with your team on a regular basis to ensure our solution meets your business goals.
WPWeb Infotech is a group of innovative minds design and develop modern, futuristic web solutions for all sizes of businesses with satisfaction and affordability. We strive to provide our clients with value beyond their expectations by combining our years of experience with cutting-edge technology.
As a leading website development company in India and USA, we offer website development, e-commerce, UI/UX design and digital marketing services to startups, small, medium and corporate businesses. Our innovative ideas and solutions empower people to gain the freedom to do business online and give them wings to reach new heights.
We work on complex website development and e-commerce projects for clients around the world on multiple backend technologies such as PHP, WordPress, Laravel, CI, Shopify, Magento, and frontend technologies such as React, Angular and Node.js. We also provide organizations with enterprise-grade website development solutions that are reliable, secure, high-performing, scalable, and easy to manage with minimal technical knowledge. So hire the best web developers at affordable prices without compromising on quality.
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$1,000 +
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10 - 49
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< $25 / hr
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IN, Ahmedabad
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21Twelve - a disruptive web & mobile app development company creating cutting edge sites and apps to solve everyday problems, simplify frustrating activities, and bring endless enjoyment into the palm of your hand.
21Twelve is a disruptive web & mobile app development company creating cutting edge apps to solve everyday problems, simplify frustrating activities, and bring endless enjoyment into the palm of your hand. We are premium provider of hi-tech web and mobile apps development solution and we are one of the emerging names in the market for Android, iPhone application development. We also work on core PHP, Joomla, WordPress and other open source customization and developments.
We design and develop services for customers of all sizes, specializing in creating stylish, modern websites, web services and online stores. Design is our art and our passion. Our goal is to create the best products with a pixel-perfect eye for detail and a high standard for aesthetic excellence. We learn and apply advanced technical skills with a creative imagination that has always allowed us to achieve outstanding results in app development. A leading mobile app development company can be very beneficial and plays an essential role in the success of your mobile application.
We recognise that every customer is unique, with their own individual needs and wants. We are dedicated to working with our customers to understand what’s most important to them, and then working hard to provide a services. It is our versatility that allows us to deliver to such a wide range of customers around the world.
Web Design & Development
Specialists in designing interfaces for websites, intranets, portals and online platforms. They integrate neatly and seamlessly to your backend, whatever the platform.
CMS Web Development
Building complex, responsive websites, is our core business. Powered by open source Content Management Systems such as Drupal, Magento and WordPress.
Mobile App Development
We provide the strategy and experience needed to turn promising concepts into successful iPhone & Android mobile apps. We’ve created polished products for every platform under the sun.
eCommerce Development
Our team will work with you to refine your idea and define your requirements, then build your custom solution from the ground up, ensuring every need is not only met but surpassed.
Game Development
We have ability to bring your ideas, characters and games to life with our out-of-the-box thinking in 2D art, animations as well as 3D models that make each game entertaining.
SEO & Digital Marketing
Digital Marketing, combining as it does both creative & technical aspects, is vital to ensure sustained traffic to your website. Visitors become leads, driving business growth.
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$1,000 +
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50 - 249
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$25 - $49 / hr
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IN, Ahmedabad
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Our experienced team of web designers, developers and SEO/SEM gurus is ready to help you act boldly.
Let’s face it, the Internet is crowded. We are experts at helping companies stand out from the crowd and make a lasting impression online. Our full-service digital marketing agency provides web design and development, local and national SEO campaigns and contextual ad management.
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$10,000 +
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10 - 49
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$100 - $149 / hr
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US, Los Angeles
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Custom Application Development using existing and emerging technologies that supports wide range of platforms and meets line of business requirements.
AI Software is a Metro Detroit, Michigan based company with offices in Irvine, California and Ahmedabad, India. AIS was started in 2009 by people passionate about technology. AIS is a Microsoft Gold Partner, Telerik Progress Elite partner and Xamarin authorized consulting partner.
AIS has helped some of the Fortune 500 enterprise clients in US with their business process automation and custom app development needs. Our team is focused on developing software solutions that helps save time and make business processes more efficient. We employ extendable architecture, write maintainable code and deliver user friendly solutions.
We are helping clients with our Hybrid Outsourcing delivery model for developing new products, maintaining existing solutions and reducing IT costs.
AI Software - Custom Web and Mobile Application Development, IT Consulting Company in Detroit, Michigan and Ahmedabad, Gujarat, India - AI Software LLC
Application Development
Custom Application Development using existing and emerging technologies that supports wide range of platforms and meets line of business requirements.
Mobile Development
End to end development of business mobile applications using Native, Hybrid and Cross Platform technologies like Xamarin, Objective-C, Android SDK and PhoneGap.
IT Staff Augmentation
We provide experienced consultants with proven track records in some of the niche skills in Microsoft .Net and Mobile platforms.
IT Consulting
Our IT experts provide consulting for modern technologies and best practices or create a solution to best meet client requirements.
Training
Leverage our experience to learn best practices in modern software development. We provide training for development using Microsoft .net platform. Our experience includes Telerik Controls, Reporting, Testing Framework and Xamarin.
AI Software - Custom Web and Mobile Application Development, IT Consulting Company in Detroit, Michigan and Ahmedabad, Gujarat, India - AI Software LLC
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$10,000 +
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10 - 49
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$50 - $99 / hr
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US, Troy
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Our methodologies are proven, accurate and give your customers the experience they would choose the second time they need to buy.
Altius is an integrated solutions provider that helps your customers find the product they’re looking for through experience that takes less time and is accurate. Our proven experience leaves no room for inaccuracy. Experience in various industries such as manufacturing, mechanical engineering, cutting tools, plumbing, electrical and electronics, safety products, etc., has now given us differentiated in-depth knowledge that we use.
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$10,000 +
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50 - 249
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< $25 / hr
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IN, Coimbatore
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Brainvire is leading software & mobile app development company offering custom software application development, Web development service with Best quality.
We are Award Winning Digital Transformation focused technology Consultant Company working in Mobile Application, E-Commerce Stores with Omni Channel Solutions, .Net Application and Hybrid Mobile Application.
We have delivered top rated and top chart ranking solution in the different verticals like Retail, BFSI, Healthcare, Media and Multiple others.
The company has successfully transformed business models, activities, competencies, and process to fully leverage the opportunities and changes of digital technologies and their overpowering impact in a prioritized and strategic way across the society.
Our clientele includes Fortune 500 companies like Walmart and startups like FreshDirect and made them successful in their business.
The services we offer:
- Mobile app development (Android, iOS, Windows, Hybrid)
- Web App Development (PHP, .NET, MEAN stack)
- Ecommerce Development (Omni channel Solution)
- Game App Development
- Enterprise Solutions
- ERP & CRM Integration
- Hire Dedicated Developers
Key highlights:
- Top Rated Certified partners of Microsoft, Magento, SAP, OnBase and AuroCRM
- Geographical presence in 11 nations including 4 offices in USA
- Served 2000 clients across 100 nations in the span of 17 years
- 1500+ web projects and 150+ mobile solutions delivered
Brainvire was founded in 2000 as an IT consultancy and digital enabler, and grew to become a worldwide presence in countries like the United States, Canada, Dubai, Singapore, the United Kingdom, and more.
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$25,000 +
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250 - 999
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$25 - $49 / hr
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US, Plano
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The company doesn’t just solve the problems of its customers but also understands modern business values. BrandLyft’s main goal is to help brands and entrepreneurs communicate with their audience and implement business strategies to improve the quality of service they offer their clients. For example, Facebook advertising experts will do everything possible to promote your firm through social media.
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$1,000 +
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10 - 49
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$50 - $99 / hr
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US, Cartersville
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We could write a long, boring (or attractive) story about our successful cases and the experts who work on our team, but we won't. We don't tell stories, we give you results from the first day you sign a contract. Just write us and you will see the difference in approach between us and other agencies.
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$1,000 +
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10 - 49
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$50 - $99 / hr
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GB, London
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We develop adaptive websites so that they are desktop, cell phone, and tablet friendly.
COMPUTAID, a Los Angeles-based web design company, specializes in designing (or redesigning) Web sites optimized for search engines. Good Web design requires more than detailed design, great graphics and attractive text. To be an effective sales leader in huge markets like Los Angeles, Santa Monica, Las Vegas and generally around the world, your website needs to be at the top of the search engines.
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$5,000 +
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2 - 9
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$50 - $99 / hr
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US, Los Angeles
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Our goal is to create an ideal image that truly represents who you are in the world, online and offline. And to act as catalysts for growth and active partners with the same level of commitment to your success.
We are a tightly integrated global creative agency, and our talented professionals consist of branding experts, UX/UI designers, web developers, graphic designers and application programmers. We provide a wide range of services to clients nationwide, including branding, graphic design, web development, app development, web hosting, and all forms of Internet marketing.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, Los Angeles
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We develop custom marketing strategies and manage the execution of all types of campaigns, including affiliate marketing, SEO, paid search, social and Amazon Marketplace programs.
eAccountable is a full-service digital marketing agency located in the heart of fast-growing Denver, Colorado. We support the growth of online e-commerce brands from startups to top 500 online sellers.
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$1,000 +
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10 - 49
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$25 - $49 / hr
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US, Denver
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We are a leading Magento ecommerce development company with broad experience building powerful online stores Our team of certified developers delivers awesome solutions to our clients.
Elogic is an e-commerce development company with a specific focus on Magento and BigCommerce stores.
We work with B2C and B2B e-commerce companies, wholesalers, and marketplace owners. Our clients sell clothes, jewelry, consumer goods, and other products. Most of them are located in the USA. But we also have a large number of customers from the UK, the Netherlands, Switzerland, and Italy. At Elogic we provide dedicated Magento development teams to plan, design, develop and successfully launch technically challenging e-commerce websites. 90% of online stores we helped to build are successful and profitable.
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$50,000 +
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250 - 999
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$50 - $99 / hr
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UN, Undisclosed
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Farsiight successfully utilizes powerful project management and video conferencing tools like Zoom and Slack to stay in touch with their clients and talk to them face to face. The team is always proactive, effective in communication, and transparent - you, as a client, can track the progress of your project in Google Data Studio and Monday.
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$1,000 +
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10 - 49
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$100 - $149 / hr
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AU, Murray Upper
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The frantic Infotech building trust, PHP development & on-demand apps putting forward the demands of customers and customizing with their necessities.
Frantic Infotech is India’s leading and most trusted Mobile App Development Company based in Noida. Established in 2016, and over 4+ years we have grown as a leading company and served 400+ clients globally including 70+ Mobile Apps live on Play Store.
We have expertise App Developers which ease up the process of launching client apps in online platforms. In Frantic Infotech we develop Android Apps, iOS Apps, Cross Platform Apps, React Native and Flutter Apps, and also Custom made, on-demand apps which will be designed and customized according to the client's requirement. The reason being why Frantic Infotech stands out. Our extremely devoted app developers make it easy for you to grow your business when it comes to launching it onto an online platform. We excel in developing android apps, iOS apps, cross platform apps, react native and flutter apps and most importantly custom made on - demand apps 100% according to the clients requirement.
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$5,000 +
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10 - 49
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$25 - $49 / hr
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IN, Noida
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We’re glad you’ve got this far! We’re excited to meet you and hear about your potential project. We are awarded PPC marketing agency and SEO services provider based in London and Nottingham. We aim to get back to all enquiries within a couple of working hours.
Impression is a multi-award winning, international performance agency of 60+ high-calibre strategic specialists. Working with exciting and ambitious brands from across the globe, our services include SEO, paid media, digital PR, analytics and CRO. For the second year in a row, we have been named Biddable Team of the Year at the 2021 Drum Awards for Search and also won Retail Campaign of the Year and Shopping Ads Campaign of the Year at the 2021 UK Biddable Media Awards.
For retained services, our monthly management fee starts at £5,000
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$25,000 +
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50 - 249
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$150 - $199 / hr
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GB, Nottingham
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Kanak Infosystems: Best Odoo Open ERP, Search Engine Optimization services, Web & Mobile Apps Development Company Which Provides Quality Services Across The Globe. Consult Now - 9818211679..
Kanak Infosystems LLP. is one of the leading ERP-Odoo Service provider offering high quality & affordable IT Business Solutions. We have years of rich experience in the field of ODOO Development, ERP Solutions, Web Development, Mobile Apps, Web Designing and Digital marketing. With quality assurance and 100% customer satisfaction in mind, we provide services to global clients.
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$5,000 +
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50 - 249
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$150 - $199 / hr
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IN, New Delhi
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Our team consists of web developers, web designers, software developers, mobile app developers, graphic designers, photographers/videographers and a talented marketing team. The diversity of talent at Netware Studio allows our clients to have one team working efficiently and productively, hand-in-hand to meet and exceed their expectations as they focus on their craft and what they do best.
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$1,000 +
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10 - 49
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$100 - $149 / hr
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US, San Diego
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PINT is an advanced web development and technical consulting agency in San Diego. We have served more than 500 clients over 20 years. Sitecore development partner.
PINT is a San Diego-based, full-service web development agency with a long-standing reputation for producing innovative websites and providing excellent service. PINT is known for developing websites built to modern web standards and integrating advanced web technologies to help serve business requirements.
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$5,000 +
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50 - 249
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$150 - $199 / hr
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US, San Diego
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We believe that communication and results set us apart from the more than 200,000 agencies listed on Clutch.co, and it shows in our case studies and reviews.
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$10,000 +
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10 - 49
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$100 - $149 / hr
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US, Fort Lauderdale
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For small and large businesses, we have strategies that make sense online marketing with our custom designed websites, paid advertising campaigns, content creation, social media management, graphic design and everything else you need to create a strong online presence that generates the end results you've been looking for.
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$1,000 +
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2 - 9
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$25 - $49 / hr
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US, Temecula
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Today’s Business provides a complete package when it comes to outsourcing your marketing efforts. We’ll audit your current situation, implement tracking metrics, create a customized strategy, implement that strategy, and track key performance indicators to continuously optimize your efforts.
Over the past 10 years, we've worked with thousands of clients from over 30 industries. Our team consists of experienced and specialized experts who listen to you and understand your pain points and challenges so that we can develop a marketing strategy and implementation plan for you that is designed specifically for your business and fits your operations. We've spent millions of dollars refining our processes and procedures to achieve incredible efficiencies when it comes to execution.
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$10,000 +
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10 - 49
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$200 - $300 / hr
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US, Parsippany-Troy Hills
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When you partner with Vrrb, you get a stellar team with the knowledge and experience to move your project forward quickly.
We work with a wide range of clients across a variety of verticals, from innovative startups like InhaleHealth to global companies like Visa. Whether it's a corporate website that needs updating or a new product launch, we like to get our hands dirty with clients who know the results they want and trust us for leadership.
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$25,000 +
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10 - 49
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$100 - $149 / hr
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US, Los Angeles
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VSA Prospecting is a Call centre providing Business process outsourcing to their clients. Our services include Lead generation, Cold calling, and Appointment setting, Market research, and more.
We connect you with prospects who will convert to sales. Whether it's on-site, telephone or web demo appointments, we reach decision makers and schedule an appointment right on your calendar. The VSA business development reps excel at phone conversations with your target market. Accent neutral, US-based, smart, experienced and results-oriented - that's the VSA team. We let your sales people close the sales; we deliver the qualified opportunities.
VSA Prospecting: Lead generation | (B2B) | Marketing
VSA Prospecting is a Call centre providing Business process outsourcing to their clients. Our services include Lead generation, Cold calling, and Appointment setting, Market research, and more.
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$5,000 +
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50 - 249
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$150 - $199 / hr
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US, Haddon Towne
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Our main priority is the development of professional relationships with our clients, which will be constantly strengthened and continued. Just as importantly, we want to make the public aware of the tools, methods and unlimited possibilities of digital marketing.
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$1,000 +
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2 - 9
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$25 - $49 / hr
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GR, Athens
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We keep our finger on the pulse, constantly innovating in SEO, paid traffic and conversions. We specialize in one, growing business.
We are an online marketing agency focused on growth and ROI. We know how to drive traffic, increase sales and do it profitably! A world-class army of digital strategists, direct response marketers, designers, growth hackers and developers have come together to help you reach your growth goals. Everything we do is focused on helping our clients maximize the sales and leads they generate. We do this by increasing website traffic, improving conversion rates and implementing the latest marketing strategies ahead of time to increase revenue.
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$1,000 +
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10 - 49
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$100 - $149 / hr
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CA, Ottawa
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We get to know our clients through interviews and a brief questionnaire. At this stage, we will also review industry research and analyze client data and analytics.
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$1,000 +
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10 - 49
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$100 - $149 / hr
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CA, London
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We work with all industries, including automotive, healthcare, retail, law firms, construction, consumer services and more
2DaMax Marketing is a digital marketing agency that specializes in providing small businesses with superior solutions including website design, SEO, social media marketing, email marketing and advertising. We have developed a comprehensive monthly priced marketing and sales solution to increase traffic, leads and customers/customers for your business.
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$10,000 +
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2 - 9
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$150 - $199 / hr
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US, Los Angeles
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We help businesses generate leads, increase sales and transform customers into brand ambassadors.
We’re a group of experts united by one common passion: digital marketing. Strategy, design, analytics and communication - we each play a different role in the game, but we all benefit from your success. By providing unique information tailored to your business, we expand your digital presence, increase sales, increase engagement and increase awareness and loyalty.
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$10,000 +
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2 - 9
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$100 - $149 / hr
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CA, London
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Allied Technologies have experts in various fields as mentioned below 1. Digital Marketing experts 2. SEO experts 3. Content writing specialist 4.App developers 5. Website developer 6. Website designers 7.PPC experts
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$10,000 +
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50 - 249
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$25 - $49 / hr
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US, Brentwood
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AM Navigator provides an array of affiliate marketing services: from full service affiliate program management to co-management, and from program audits to affiliate marketing consulting, and training.
AM Navigator was founded in 2006 by Evgeny Geno Prusakov, a Cambridge University graduate, international speaker, founder of Affiliate Management Days and Influencer Marketing Days conferences, author of the bestsellers Practical Guide to Affiliate Marketing (2007), "Affiliate Program Management: an Hour. a Day (2011), as well as a LinkedIn instructor - to help marketers avoid these obstacles and take advantage of this highly effective method of online marketing.
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$1,000 +
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2 - 9
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$200 - $300 / hr
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US, Milton
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Atechnocrat’s vision is to strategically help clients build their business and brand online, while we will enhance their web experience by reaching and creating worthwhile relationships with clients around the world. From our headquarters in Delhi, plus expanded offices in New York, USA.
Atechnocrat - the leading digital marketing agency Atechnocrat was founded in 2006 with the sole purpose of driving business growth online. Formed by a cluster of highly qualified IT professionals with the goal of digitalizing clients businesses through professionalism.
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$1,000 +
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10 - 49
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< $25 / hr
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IN, New Delhi
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From conceptualization to implementation and delivery, our main goal is to increase the profitability of your business. We’ll help you create the perfect digital campaign, rank FAST on the search engines, get some EYES on social media, and generate GREAT revenue on Amazon.
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$1,000 +
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10 - 49
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< $25 / hr
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IN, Mumbai
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Digital transformation. Developing digital touchpoints between your brand and your customers at every stage of the buying process. We use the latest technology, data and creativity to create systems that deliver consistent and predictable revenue growth.
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$10,000 +
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10 - 49
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$100 - $149 / hr
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CA, Vancouver
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Bluecore Media offers state-of-the-art web design, online advertising and social media management solutions. We are a digital agency focused on creative and result-oriented solutions.
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$10,000 +
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2 - 9
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$100 - $149 / hr
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CA, Halifax
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Were a digital consultancy with concentrations in marketing, strategy, automation.
Convertiv is a digital agency of technical marketers. Founded in 2009 and located in Bostons Post Office Square, we are a team of technical marketers who care about doing great work and assessing our results with honesty and integrity.
We apply deep expertise across the broad landscape of digital marketing to help our clients realize their goals. Because digital moves at the speed of light, our clients rely on our expertise to deliver critical insights, flawless execution, measurable results.
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$25,000 +
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10 - 49
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$100 - $149 / hr
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US, Boston
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PPC Advertising Company for Fast Business Promotion: How to Choose?
Pay Per Click Advertising companies use digital marketing methods for promotion. A PPC advertising agency will suit small and medium-sized businesses, as well as corporations.
Pay Per Click Advertising Company and Their Business Promotion Strategy
More businesses are increasingly moving online to promote their products and services and improve their visibility. Along with this, the competition is also growing. A Pay Per Click company provides its clients with services to help businesses promote their product/service and become competitive in the niche.
Of course, you, as the owner, can run a PPC campaign yourself, provided you have the time, experience, and technique for all the processes. If not, then we recommend considering a PPC marketing agency. In such organizations, a team of professionals will handle your business promotion. Now, you may wonder how they achieve their goals. Let's find this out.
What Does PPC Company Work With?
PPC advertising companies use a strategy that does not require a lot of time to get results, which is not the case with SEO. Such firms use the PPC (Pay Per Click) method.
This advertising model involves ad placement to promote a particular business on third-party resources. Owners of such resources do not receive compensation for ad placement. Only if the user clicks on the document body.
In simple words, a business buys customers for itself using other people's resources, and pay-per-click advertising companies help develop this strategy intelligently.
Pay Per Click Advertising Company: Benefits
There's an opinion that the PPC advertising agency model is ineffective and expensive. However, this can be a great option for promotion. And there are several reasons for this:
Reason #1
If a Pay per Click management agency is tasked with finding clients here and now, they will do a better job than other marketing companies. Quick results are the dominant advantage.
Reason #2
Creating ads for PPC is much easier than, say, for SEO. For example, for contextual advertising, there's no need for a PPC agency to make serious adjustments to the site according to clear rules.
Reason #3
To get more traffic through PPC, you will need to place more paid ads. Yes, this will require more costs, but this approach will also allow you to scale faster.
Reason #4
Predictable results reduce the risk of throwing money away. PPC marketing company will be able to calculate for what period a certain number of customers will come to you.
However, you should consider the disadvantages of this ad model. Contextual advertising has no effect on customer loyalty, and you have to pay for each click.
PPC Agency: Cooperation Advantages
A PPC ad agency is first of all a team of marketing experts. They are the ones who will control all the processes, including the financial ones. Their typical responsibilities are as follows:
- Fitting keywords for your target audience;
- Searching for relevant media channels;
- Measuring effectiveness;
- Competition research and analysis;
- Optimization;
- Testing.
A Pay per Click agency develops a customized promotion plan based on the goals of the business. The marketing team needs to understand where your business is going and what goals it wants to achieve. To determine the latter, you need to assess the key metrics of LTV, CAC, ROAS, ROI, as well as product margin. These metrics will be a benchmark on your way to success.
PPC Company: Google Advertising
Pay per Click advertising agencies use the Ads platform in order for their ads to appear in Google SERP and its other resources. The value of such ads is immeasurable due to the incredible popularity of Google. Consequently, it's Google that gets a huge amount of traffic every day. And for a PPC firm, this means a large number of displays and clicks.
You may wonder what the number of impressions and clicks depends on. In fact, this number depends a lot on how well a Pay per Click marketing firm chooses and optimizes keywords. More in detail below.
Performance Indicators for Contextual Advertising in Google
For a campaign to be effective, PPC advertising agencies pay attention to keyword relevance, landing page quality, quality score, and creativity.
Keywords
Pay per click marketing agency should create relevant lists of keywords. Particular attention should also be paid to text writing.
Target Page
All pages should be well-optimized, have a CTA button, and be tailored to queries.
Quality Score
Quality score is Google's assessment of how effective a PPC campaign is.
Creativity
Quality text and media content should not just attract attention but make visitors click on a certain ad.
What’s the Main Task of a PPC Marketing Agency Specialist?
To understand what exactly a Pay per Click advertisement agency will do for a business, let's understand the skills of a typical PPC specialist. In short, such a specialist knows how to create quality ads, keep track of visitors, customers, etc.
The main task is to reduce the price per click and raise the effectiveness of advertising. Therefore, a PPC specialist must know how to use the site, be able to write sales texts, select semantics, work with Google tools, set up ads, analyze data, optimize CPC and plan the budget.
How Much Do PPC Marketing Agency Services Cost
Top PPC marketing company services cost varies greatly. To know the answer, you need to understand the pricing policy of PPC companies. Let's take a look at the following most popular models:
- Ad cost percentage. According to this model, the client pays a percentage of advertising costs. In this case, the PPC marketing company is responsible for the advertising budget;
- Commission and ad cost percentage. The essence of this pricing model is that the PPC agency charges a fixed management fee and additionally calculates a percentage of advertising costs;
- Fixed price. This is essentially a simplified pricing model like the second paragraph. The model is suitable for those clients who want to spend a certain amount in a certain period.
What Percentage of the Cost of Pay Per Click Advertising Agency
Using one of the above-mentioned pricing models, PPC marketing firms charge 15% to 30% of advertising costs for their services. The percentage directly depends on how promising the business itself is - the more promising, the bigger the chance to get a lower percentage. On average, however, companies offer 20% terms.
Choosing a Best PPC Agency
If you have chosen PPC as a strategy to promote your products/services, then you need to know how to choose the best pay-per-click company. Check out the following steps:
- Identify what you want to achieve by hiring an agency. The clearer your goals are, the more promising your cooperation with a paid search agency;
- Determine which pricing model is right for you. You can re-read the most popular formats above;
- Determine the basic criteria that a PPC company should have. For example, the agency should have experience in promoting your niche or specialize in specific types of PPC advertising. Or perhaps you want to consider a company that partners with Google?;
- Make a candidate list of companies you'd like to cooperate with;
- Find out what methods PPC agencies use to promote, how they collect/analyze data, and how they optimize bids;
- Narrow down the list and determine the most suitable cooperation format.
Remember that each PPC advertising company has a number of peculiarities. Therefore, to save time and money, you should choose your partner responsibly.
FAQ
What do PPC services include?
PPC services typically include the following features:
- Fitting keywords for your target audience;
- Selection of relevant media channels;
- Performance measurements;
- Competition study and analysis;
- Optimization;
- Testing.
How do I choose a PPC agency?
Successful choosing of the best pay-per-click service providers requires determining the following things:
- Goals you want to achieve by hiring a PPC agency;
- Your suitable pricing model;
- The main criteria that the best PPC company should have;
- List of candidates;
- Agency methodology;
- The final list of your chosen candidates;
- Cooperation format.
How do PPC ad agencies make money?
The most popular pricing models of PPC agencies are as follows:
- Percentage of paid advertising costs;
- Ad cost commission and percentage;
- Fixed price.