Top Website Designers in California
List of the Best California Web Design Companies
A new era development agency.At LitSpark, we help your product enter the new era of technology and be ready for the future. Developing in Python, Node, Angular, React is what we are made for!
LitSpark Solutions is a quirky, cutting-edge development and marketing agency based in Bangalore, serving clients around the world. We specialize in services such as app development, web development, SEO, SMM, graphic design, content marketing, email marketing and more.
We offer brands a one-stop shop for all their technical and marketing needs. When it comes to development, at LitSpark we help your product enter the new age of technology and be ready for the future. We develop on the latest technology stacks such as Flutter, Python, Node, Angular, React and Laravel, which we are built for, adhering to strict design criteria.
In marketing, we use the latest tools and techniques to make your product the brand it aspires to become. We connect companies with their ideal customers when they're on Google with SEO and PPC, on social media with social media marketing, and via email with email marketing.
We leave no stone unturned to deliver a profitable service to any brand, whether it's a start-up, a corporation or an established brand.
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$1,000 +
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10 - 49
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< $25 / hr
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IN, Bangalore
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Quality is not an act, it is a habit and it has been followed since 2012, and will be followed for our partnership with you as well. Your needs will be met in the most efficient fashion following the AGILE and SCRUM principles. We find sophistication in simplicity. And we are excited to simplify your digital augmentation.
We are coterie of well-wishers for your business. Let us get in touch today!
Top tech talents, on demand. eSolutions is a catalyst to digital transformation.
We are technology aficionados'. We appreciate AI and data. We understand cloud. We take pride in our innovations in connectivity, software, platforms, and digital engineering. We help businesses connect, scale, analyze, and act on all technological fronts in order to turn insights into outcomes. And we do it at the speed required to thrive in today's dynamic marketplace.
The quality of our output is evident from the ever smiling faces of our clients. You can trust Orion with the entire breadth of your development needs. We find immense pleasure in addressing it. Be it your Front End, Back End, and Full Stack Development needs. Or if you are planning to outsource your business administrations and management responsibilities, you deserve the most robust managed IT Services available in the marketplace today. And that is Orion. That's not all. Faster project deployments and easier maintenance is a prerequisite to success in any industry. So we undertake DevOps services as well. And we have definitely not forgotten the importance of Mobile App and E-Commerce Development in today's marketplace.
While partnering with Orion for any of the above mentioned development needs, you can be assured that you are not getting just developers. You are getting wizards, virtuosos, and wunderkinds in the field. All our tech gurus have in depth knowledge and extensive experience in all the nuances related to the services. Yes! All of them. Not some, not many, but each and every one of the languages and platforms and infrastructures needed to transform your dreams into highly functional digital statements. We have been providing innovative solutions across industries since 2012.
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$10,000 +
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50 - 249
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$50 - $99 / hr
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US, San Jose
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An app development company in San Francisco and Brazil that creates lovable apps and digital products for brands and businesses.
We design and develop apps for iOS, Android, and Xamarin, and bots for conversational platforms like Amazon Alexa and Facebook Messenger.
We also help forward-looking companies with blockchain, smart products for the Internet of Things (IoT), and augmented reality (AR) technology solutions.
Our services include strategy, design, engineering and support/maintenance.
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$25,000 +
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50 - 249
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$50 - $99 / hr
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US, San Francisco
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A full-service digital marketing agency with offices in Temecula just off of Temecula Pkwy and the 15 freeway. Specializing in Local SEO (search engine optimization), email marketing, social media marketing, content marketing, Google Ads, marketing automation, and reputation management. We serve clients nationwide and serve a wide range of industry verticals including professional services, law firms (personal injury), dentistry, medicine, hospitality, real estate, beauty services, and more.
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$1,000 +
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10 - 49
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$50 - $99 / hr
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US, Temecula
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Through our partnerships with several cloud service providers, we have the privilege of working with the world's leading enterprises on cutting-edge transformational technologies.
Our enterprise software solutions are designed to optimize internal operations and improve end-user experience. Since 2002, we have been providing our customers with customized solutions specializing in API management services, specialized portals for developers, and robust software solutions.We pride ourselves on a detailed, structured and rigorous process for each project to achieve maximum results.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, San Diego
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Experience Driven Engineering to Digitally Transform your Business to Stay Ahead. Aeroqube Technologies Private Limited understands your vision and helps you to build your thoughts into a world-class software product. We work with startups and individuals to help build world-class products and incubate them to grow. Trust us as your technology partner to help build world-class software products for you.
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$10,000 +
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10 - 49
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$25 - $49 / hr
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Our prices are competitive. We provide fast, courteous and professional design without the inflated costs that our competitors offer. Our fast turnaround and commitment to customer satisfaction make After Dark Grafx the place to be for all your business and production needs. We work promptly and consult with you throughout the design process to make sure you are satisfied with every step of the design process.
Experienced information architect with proven experience in information technology and services since 1992.After Dark Grafx offers San Diego website design, website and e-commerce development, website maintenance, search engine optimization, app development, hosting, printing, merchant accounts, digital security certifications and graphic design services for businesses large and small.We are an efficient and experienced company. Remember you, the consumer.
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$1,000 +
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2 - 9
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$25 - $49 / hr
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US, San Diego
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AlphaTech is committed to helping businesses across industries augment their marketing efforts and gain a competitive edge through comprehensive digital marketing solutions.
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$1,000 +
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10 - 49
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$25 - $49 / hr
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A product development and digital agency committed to informed, human-centered innovation, Appstem turns complex business problems into elegant digital solutions.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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Our team knows how to adapt quickly to changing customer requirements. We are always ready to adapt to new business conditions so that our customers are satisfied with our services and solutions.
Meeting customer expectations by providing the highest quality software is of paramount importance to us. Our main goal is to make sure that each of our customers is satisfied with our work.
Binarix is a company that provides advanced consulting and software development services to clients worldwide. The company is headquartered in the US and has a development and consulting center in Lviv, western Ukraine.
Binarix was founded by a group of leading software outsourcing experts with over 20 years of industry experience and over 100 successfully completed projects for clients in the US, Canada and Europe.
We work with organizations from start-ups to large enterprises, helping them achieve business success by improving operational efficiency, creating new products and modernizing existing ones.
We understand all the challenges you face when working with traditional outsourcing providers. Binarix was created with lean organisational principles in mind, which helps us maximise customer value through an optimised value creation process and flat organisational structure. This approach enables us to respond effectively to the changing needs of our clients by delivering high quality services at optimal cost.
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$5,000 +
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50 - 249
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$25 - $49 / hr
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US, Torrance
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We are a mobile product studio dedicated exclusively to strategy, design and development of the very best iOS, Android and IoT apps for our S&P 500 clients and funded startups. We specialize in Jobs-to-Be-Done strategy and behavior-based development. We get to know our clients and understand their business to create mobile apps that resonate with their customers.
We are a mobile product studio dedicated exclusively to Jobs-to-be Done strategy, affordable design and behavior-based development of the absolute best iOS and Android apps. For 12 years, all work has been done in-house as well as onshore by our senior mobile specialists. Our entire team works closely with each client to understand their business and their clients to create impressive mobile apps that resonate in the marketplace.
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$100,000 +
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10 - 49
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$150 - $199 / hr
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US, San Diego
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BL3NDlabs is a comprehensive strategy, technology and design agency representing funded startups for 1,000 companies looking to change the future of business. We change the way we do business with standard and new technologies.
We build products, platforms and brands for funded startups and Fortune 1000 companies that are investing in the digital future. We work with organizations large and small, from beauty to logistics to healthcare to finance. We are independent of industry and technology.With a team of award-winning designers and technologists, we leverage our expertise in human-centered design, agile development, and data science.We focus on the problem first and then define the design and technical solutions.
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$25,000 +
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10 - 49
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$100 - $149 / hr
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US, San Diego
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Based in San Francisco, Born & Bred is a growth branding agency that uses narrative to provoke emotions that trigger action. Because sometimes it isn’t about being first or better, but rather how you differentiate yourself through story. Companies partnering with the agency include those in the startup, technology, food, agriculture, financial services, and retail industries. Working with Born & Bred starts with brand analysis and research in order to fully comprehend customer challenges in the marketplace. From there, other offerings can include brand architecture, content strategy, visual identity systems, brand guidelines, web and app design, animation, and advertising.
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$10,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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We've built a team that thrives on our differences: skill sets, life experiences and nationalities, to name a few. Collectively, we are from 12 different countries and speak 18 languages. We know that nothing new ever comes from a group that can sit down and finish each other's sentences, so we consciously create teams that challenge each other's thinking and the status quo.
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$5,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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We develop compelling visual stories, corporate identity and websites that open the mind to interaction and evoke emotion. Delight never goes out of style.
Camp Creative is a digital marketing and branding agency that believes that the right user experience, delivered the right way and at the right time, cultivates relevant and meaningful connections between brands and people.
We work hard to uncover your customers' digital behavior to inform strategies, opportunities, and new concepts that will ultimately lead to improved user experience and increased demand for your business.
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$5,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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Catalyst UX is a leading full-service user interface design and development company working in the specific areas of medicine, life sciences and financial technology. Our unified UX approach, refined in more than 700 projects, provides clients with strategic digital innovation, continuous user validation, risk reduction and faster time to market.
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$25,000 +
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10 - 49
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$50 - $99 / hr
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US, San Francisco
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We build customizable and future-ready web and mobile app solutions at Closeloop from the ground up that do not cost you a fortune to scale or modify later. We empower custom software with modern-age technologies like AI, IoT, AR, and VR for enriched user experience and engagement.
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$5,000 +
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10 - 49
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$25 - $49 / hr
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US, Mountain View
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We excel at designing and building mobile apps, creating and reconceptualizing brands, and crafting cross-platform digital experiences. We solve problems by listening to your ideas - We want to know about your challenges, goals, resources and dreams. Initially your ideas maybe in an uncharted, pixelated territory - It may seem far, far away at first - But hold on tight, our crew will guide you through the discovery, design, and build of your idea.
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$5,000 +
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2 - 9
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$50 - $99 / hr
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US, Los Angeles
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Data-Entry-India.com is a leading data entry outsourcing company with more than 20 years of experience in delivering exceptional and best-in-class services to a global clientele. Our company is enriched in providing the most comprehensive suite of Online Data Entry Services, Data Capture Services, and Data Processing Services. Our team of data entry professionals empowers you to make informed decisions, increase operational efficiency, and above all save data entry budgets.
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$5,000 +
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250 - 999
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$200 - $300 / hr
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We prioritize people and partnerships over awards and accolades. The result has been long client relationships - in many cases a decade or more - across a range of sectors.
Dayspring Partners (formerly Dayspring Technologies) helps clients meet the challenges of the digital age in four service areas: brand design, web design, custom software development and Salesforce for nonprofits.
We have two dozen consultants, designers and engineers, all on staff in San Francisco.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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We specialize in designing responsive websites and mobile applications for startups and existing businesses utilizing best practices for creating the best end-to-end customer experience. We help companies save time and money on development with thoughtful Minimum Viable Products and improving product usability. We are a trusted brand for UX consulting and leadership education for top enterprise companies. Visit our website for our events as well as other tech-based community events in the greater LA area and beyond.
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$10,000 +
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2 - 9
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$100 - $149 / hr
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US, Los Angeles
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Digitawise is a full-service eCommerce agency. We work together with our clients to understand their individual needs and elevate the value of their brands.
We create uniquely designed online stores, advertising campaigns, and editorial contents that drive engagement and awareness. We are a team of overachievers, constantly pushing the boundaries for our clients.
When you partner with us, you get more than a contract. We are committed to your success.
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$1,000 +
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2 - 9
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$50 - $99 / hr
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US, Los Angeles
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We're an innovative, experienced web marketing design services firm, offering a wide range of online marketing solutions. Whether you want a new web-based marketing campaign, a total website makeover, or expert guidance to implement new strategies on your existing site, emarketed can help.
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$1,000 +
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10 - 49
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$25 - $49 / hr
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US, Los Angeles
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We are a small business website development agency made up of elite designers and developers who enhance brand identity and online presence, one client at a time.
Envisager Studio is a web design and marketing agency founded in 1998 in San Diego, California. We work with clients all over the world, from bloggers and small businesses to large corporations. Our talented team excels at combining their exceptional skills to create gorgeous, technically advanced WordPress websites that are functionally rich and easy to use. We promise to hear from you, respect your time, and deliver on time and on budget.
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$10,000 +
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2 - 9
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$150 - $199 / hr
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US, San Diego
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We're the first of a new generation of data-driven, innovative technology that engages creative and transformative ideas to deliver the results our customers demand.
Epsilon is an inclusive global marketing company, a leader in connecting people and brands. We find, acquire and retain customers for brands around the world.We have over 7,000 employees in 70 offices worldwide. Ad Age has recognized us as the world's largest CRM/direct marketing network and the #1 agency in the U.S. in all disciplines.
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$5,000 +
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1,000 - 9,999
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$150 - $199 / hr
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US, San Francisco
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Exygy is a digital innovation studio that aims to build sustainable and healthy communities.
Our diverse team brings a wide range of technical expertise, user-oriented perspectives and product strategy to every interaction. As a certified B-Corporation, we are guided by our strong commitment to improving humanity.We enable impact-driven organizations to reimagine experiences and create digital products that solve their problems and delight their users.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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We build scalable websites that work great on your tablet, smartphone and all other devices. Your website is your storefront; trust the experts at Falcon Marketing with your next project. Our process begins with strategic planning of the project to define long term goals and marketing possibilities. We begin to outline the design of the website using wireframe models and put together a proposal detailing the design, development, and launch stages relevant to the job.
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$5,000 +
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10 - 49
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$50 - $99 / hr
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US, Los Angeles
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Farinella LLC is a boutique agency that helps clients explain, communicate and empower their brand. We match our clients' enthusiasm and energy every step of the way to help them become noteworthy.We launch brands. We clarify messaging. We build relationships. Our clients trust us to create work that will inspire and engage.
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$5,000 +
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2 - 9
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$150 - $199 / hr
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US, San Francisco
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We partner with nonprofits, foundations, social brands, and corporations that exist for more than just profit - those with good purpose at the core of their DNA and who share our vision of a better world.
We're a digital agency that works with leading community organizations to connect their brands with social impact stories to gain traction in tomorrow's consumer market.
Our work focuses on taking a brand's social story and taking it through all stages of the engagement funnel with strategy, design and development expertise in digital experiences and marketing campaigns.
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$5,000 +
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10 - 49
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$100 - $149 / hr
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US, San Diego
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Five Jars is an international Drupal, Web Development, Web Design, and Strategy company led by leaders with 10+ years of experience in web development. In the last 5 years, we’ve delivered 100+ projects for clients in health & fitness, media, art & culture and NGO markets, including 20+ mid-to-enterprise clients such as George Washington’s Mount Vernon, Council for Exceptional Children, Fortune 500 organizations and numerous large YMCAs across the US.
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$10,000 +
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50 - 249
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$100 - $149 / hr
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Full Boost Media is a digital marketing agency that helps businesses grow with results-driven techniques and strategies. We provide online marketing services such as. We’re data and results focused, which means our goal is for you to see results and generate more revenue. Full Boost Media is a dedicated digital marketing company that helps businesses with their digital marketing needs.
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$1,000 +
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10 - 49
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$25 - $49 / hr
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US, Los Angeles
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Geekbears is a business application design and development company with experience launching hundreds of digital products.
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$50,000 +
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10 - 49
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$50 - $99 / hr
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US, San Francisco
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We are the place where engineering, design and innovation meet scale. We're driving transformation with our Studios Model, Globant X and our global autonomous culture to help build a sustainable business.
We are a digital services company. We are passionate about creating a new way of being digital. We want to help our customers connect emotionally with consumers and employees by leveraging the power of artificial intelligence to optimize business.To improve public access to the Metropolitan Police, we helped create an online system that greatly reduced response times.
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$10,000 +
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> 10,000
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$25 - $49 / hr
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US, San Francisco
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We are more than just a digital marketing firm focusing on your social media and SEO optimization; We are part of your team. Since we opened our doors, we have been determined to stay on top of the trends and technology in everything that is digital marketing-related. We map out the specific needs of each client with our free audit, and bridge the gap for business that don't have the time, resources or expertise to get a measurable return for your internet marketing.
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Undisclosed
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2 - 9
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Undisclosed / hr
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US, Irvine
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Over the past ten years, we've built large, small, and in-between web applications for hundreds of companies.
At Grio, we believe that the best applications are developed through collaboration. We work closely with your team to understand your product vision, select the best technology to meet your users' needs and develop comprehensive, optimized solutions.Our team's technical expertise includes React, Angular, Vue, Javascript, Node, Ruby on Rails, Elixir, Java, and more.
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$25,000 +
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50 - 249
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$150 - $199 / hr
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US, San Francisco
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But what sets us apart is our creative network of about 100 freelancers. These creatives include specialists for every function. They form what we call a "creative team," and we work with them daily.Our creative directors manage and direct these freelancers as if they were full-time employees. And that's what it feels like to our clients. We essentially become a creative and strategic hub (Hub, Get it?) that allows us to find the right creative person for any given job.
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$25,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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As the leading WordPress agency in the San Francisco Bay Area, we will always be available to provide you with ongoing website maintenance as needed as your WordPress website evolves. We also offer monthly WordPress maintenance plans that include WordPress core and plugin updates, real-time site backups, and health and security monitoring. This has been our business model since we were founded in 1998. We'll be there when you need us.
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$10,000 +
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2 - 9
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$100 - $149 / hr
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US, San Francisco
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GODEV is a private full-service consulting firm headquartered in Dallas, Texas, with an experienced team of consultants in Ukraine. We work with the best experts in the field to provide our clients in the United States with a variety of development services. No matter what your project may require, IGODEV is always ready to provide a cost-effective solution for you or your clients.
IGODEV is your reliable application development company. We provide native, hybrid and cross-platform mobile application development services. Our team has extensive experience with mobile applications on all types of available Android and iOS devices. When creating an app, we strive to create a user-friendly design with advanced features through integrated app development. All sectors of banking, retail, food, finance and healthcare need to take advantage of mobile app capabilities, and our skilled team is ready to help you transform your business.
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$5,000 +
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50 - 249
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$25 - $49 / hr
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US, San Diego
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We are a team of designers, technologists, engineers, product managers, problem solvers, and many others.
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$100,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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Infinite Red has been designing, building and delivering web and mobile apps for over 10 years. Our frontend team specializes in web and mobile design and development in React.js and React Native for iOS and Android.
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$50,000 +
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10 - 49
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$150 - $199 / hr
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US, San Francisco
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Web Design Companies in California
Web designers are professional, creatively-minded individuals responsible for the formatting, structure, and appearance of websites. They are also responsible for the experience it gives its users. Top web designers have a mix of a flare for original, attention-grabbing graphics and a broad technical skillset.
Web designers, individually and as teams, must have the ability to picture the final look and feel of what they are going to design before they begin the actual process. As well as this, they need to reach an understanding of how the website will function and how the functionality will be incorporated into the specific requirements of the client.
Web Design Vs Web Development
It’s not uncommon for the term ‘web design’ to be confused with ‘web development’. Though closely linked, they are two separate fields. Developers either build a website from the ground up or expand on a website that is already established. The latter can either be to broaden the scope of a site in line with business/product expansion or simply to improve on its functioning, to make for a better user experience and increase engagement.
Web design focuses on the style and the feel of web pages. A website needs to look and keep up with the business it is representing, so it’s the designer's job to fashion a site design that suits a company brand accordingly. With that in mind, from the purely visual perspective, key ingredients of website design are:
Color palette;
Header and main text font style;
Background images;
Page format;
Menu and topic section style.
You can expect California web design staff to have broad skillsets. It’s true that web designers don’t have to be armed with qualifications (though of course, they are a huge asset) but as a general rule, you can expect designers to have some level of experience, as well as having undertaken some training.
By and large, the following should be expected of any web designer:
Working knowledge and a thorough understanding of web design software such as veteran heavyweight Photoshop, as well as Dreamweaver and Flash;
Some understanding at the very least of code languages such as Java, .Net, and Script;
The know-how to create CSS and XHTML without necessarily utilizing any of the aforementioned software;
A strong creative flair and imagination - with the skills to match;
Awareness of shifts and trends and new tech on the web design landscape;
The ability to follow guidelines - all the way to reaching the deadlines.
Of the above, a full understanding of XHTML and CSS is fundamental as these are core elements of the entire web.
California Designers Companies
Professional web design companies in California will study your business requirements and the behavior of your potential customers to conceptualize a website that connects best with the target audience. They know where to put contact forms, addresses, sign-up forms, navigation bars, product pages, and calls to action on sites - and how to make them the best for business. Researching a business's audience helps ensure that they will design a site that is appropriate for the business and engaging for the customers.
The importance of excellent web design doesn’t end with the quest for great visuals and optimized interactive potential. Great web design can also be hugely advantageous when it comes to search engine result performance.
Before we get into what custom web design agencies do, let’s look at the two types of websites that web design companies look to create.
Adaptive vs. Responsive: The Two Key Types of Web Design
Adaptive websites are those that have differing design versions, each version customized to fit different screen sizes.
Device type: When any browser attempts to establish a connection with a website, the server will be informed as to the device type being used. Knowing that connection is being attempted via a cell phone, desktop, or tablet, adaptive websites know which variant is the appropriate one to deploy;
Browser width: This provides web designers with a lot of flexibility and optimizes the viewing experience for the site's users. Specific widths - known as breakpoints - allow a website to alternate between versions. This means negating the need for different versions for different devices by simply measuring widths, determining which version of the site to display.
Pros
What you can see during the design process is what you will get at the end of the project;
It’s faster and much simpler for custom web design to be built without the use of code;
Works across multiple browsers and devices;
Rapid page load.
Cons
‘Device type’ websites can potentially appear broken via smaller browser windows.
Some effects are limited and will only work on responsive websites.
Responsive websites use a flexible foundation template that is based on the percentage each element takes up. So, if a header takes up 50% of the screen size and a sub-heading takes up 25%, these ratios are attributed no matter the screen size. Responsive websites, in essence, react to whichever sized screen they are being displayed upon.
Pros
The website remains optimal regardless of the screen and/or device;
Responsive websites are more solid and fixed in place - which makes them harder to break;
Cons
When designed and built from the ground up, testing needs to be more robust;
Quality checks need to be increased.
Everything is not necessarily so black and white, however. It is possible with the right software to design and develop a website that is both adaptive, as well as responsive. This does of course mean more work - and more work comes at a higher cost. Generally speaking, websites are designed to be either adaptive or responsive.
California Web Design and Designers
Today, it is not at all uncommon for large and private sector tech businesses to have housed their own web designers, individually or as teams. Many though, like small businesses and sole entrepreneurs, still rely on freelance designers and custom web design agencies - and California is stacked with them.
Whatever size or age a business is and whatever the requirements, there is a California web design company with the solutions. For all the top web design firms in the state with their copious office space, there is also a large number of individual and small-team designers working from small, rented studio spaces.
Web design services in CA are bountiful: hardly surprising considering the state's famous Bay Area and Silicon Valley. The list for web design California is a long one, including some top firms such as:
SPINX Digital;
UPQODE;
AY Web Design;
Computaid;
Studio Umbrella Inc.;
EyeUniversal.
Web Design California: Costs and Earnings
The cost of hiring a California web design firm will vary, naturally, dependent on client requirements. Costs are often determined after a consultation and set at a fixed price. Alternatively, a CA web design agency may be just as likely to charge by the hour.
Web design doesn’t always come cheap. Rates should be expected to be listed at anything between $25 per hour going up to around $85 - as a starting price. A total end-product project cost can be expected to be at least $10,000, going anywhere up to around the $50,000 mark - or higher.
Just as variable are the earnings of California web designers. A reasonably skilled freelance designer could pocket up to $80 an hour, but that can depend on a number of factors - just as it would with the hiring of a CA web design firm:
Length of the project: Large and long-term projects may merit a discounted hourly rate;
The complexity of the project: Will additional parties need to be involved?
Web page count: The higher the number of pages to design means a larger workload, and a larger workload means a heavier price tag;
ECommerce: the incorporation of retail elements can significantly up costs;
New vs. established client: This can go either way: charging at a discounted rate for new clients or charging less for loyal clients.
Web Design California: Conclusion
In 2021, the web design market was estimated to be worth over $40 billion in the USA alone. From the beginning of the decade to the end of it in 2029, web designers and web developers are predicted to see an almost 15% rise in demand. If that prediction is realized, it will mean that both web design and its sister, web development, will be the occupations with a higher demand rate than any other. California is famous for its local talent, as well as being famous for drawing big companies from overseas. For web design companies, California is - and will continue to be - America’s go-to state.